“Digital agencies will disappear from the industry landscape.”

That is one of Forrester’s bold predictions for 2024 and, honestly, we firmly agree!

As our founder Vic Drabicky shared with Megan Graham in the The Wall Street Journal, “From the beginning, we set up a company designed to work as a business partner with clients, rather than as a vendor solely hired to deploy media campaigns. That meant providing a wider set of functions, including new market and business development, auditing marketing technology partners and evaluating talent.”

Here’s to 2024 being the year of true strategic leadership. Read the full article here.
Next ProjectNext PostNext Project
Next ProjectNext Project Previous Post

Recent News

Execs from Macy’s, ThredUp, Google, DoorDash and More Cut Through the AI Hype
Execs from Macy’s, ThredUp, Google, DoorDash and More Cut Through the AI Hype
Is it even an industry conference if we don’t talk about AI? AI was front and center recently at Shoptalk, with attendees affirming - and debating - its impact on the retail industry. Retail…
Inside Mad Rabbit’s ambassador marketing strategy
Inside Mad Rabbit’s ambassador marketing strategy
Nobody knows Gen Z and Gen Alpha like… Gen Z and Gen Alpha. Our President Sarah Engel connected with Modern Retail’s Julia Waldow about how brand ambassador programs can be leveraged to create…
Ring, Party City, 22squared, GSD&M, Pizza Hut, Carhartt, January Digital and Movers + Shakers are 2024 Digiday Media Buying and Planning Awards winners
Ring, Party City, 22squared, GSD&M, Pizza Hut, Carhartt, January Digital and Movers + Shakers are 2024 Digiday Media Buying and Planning Awards winners
When you team up with one of America’s most iconic brands to deliver something truly extraordinary, you can't help but shout it from the rooftops! We are proud to share that we have been…