House. Senate. President.

What happens next with the TikTok ban?

At this stage, not much. As our CEO & Founder Vic Drabicky shared with AdExchanger's Alyssa Boyle, “the legislation does not force TikTok to go away, but rather it forces them to be sold.”

What can brands do? Diversify and test into easy-to-execute alternatives like Meta, YouTube and Pinterest. Read the full article here.

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