The Marketing Leadership Company®
We solve business challenges through media excellence, strategic guidance, and actionable analytics.
Our Services
Media
Full funnel digital and offline media planning, buying, optimization, and analysis.
Consulting
Brand and advertising strategy and auditing, in-housing, innovation, and organizational leadership.
Analytics
Brand and marketing analytics including incrementality and media mix modeling, brand health tracking, forecasting, and pacing.
Case Studies
About Us
We are a premium independent media agency and consultancy specializing in solving clients’ most difficult business challenges. We are a values-driven organization that lives by our motto of “improving the lives of our clients, our people, and the world around us.”
Proud Partnerships
We solve our clients’ business challenges through media excellence, strategic guidance, and actionable analytics.
What kinds of brands does January Digital work with?
We work primarily with consumer brands across fashion, beauty, apparel, retail, and lifestyle, including both high-growth DTC companies like Saint James Tea and Josie Maran and established omnichannel retailers like Carhartt, Steve Madden, and Interstate Batteries. See our work.
What does "The Marketing Leadership Company" mean?
The Marketing Leadership Company reflects how we work with clients. Rather than operating solely as a media agency, we integrate with your business to combine media execution, analytics, and strategic guidance. We work closely with teams across marketing, finance, merchandising, and planning to ensure media drives measurable business impact.
What is the difference between January Digital's agency, consultancy, and analytics offerings?
They are three distinct capabilities that work best together. Our agency handles hands-on media planning, buying, and execution across every major channel. Our consultancy provides strategic advisory, in-housing guidance, audits, and organizational leadership. Our analytics practice builds the measurement infrastructure behind it all, including media mix modeling, incrementality testing, and brand health tracking. Clients can engage each independently or as a fully integrated offering.
Underpinning all three is Mikey, our proprietary AI-driven operating system that combines brand results with macro-level influences, brand-level analytics, media planning, and advanced ideation to develop the most successful marketing campaigns.
What is January Digital's mission and how do you live it?
Our mission is to improve the lives of our clients, our people, and the world around us.
For our clients, that means true partnership over execution. We embed inside teams, work in lockstep across marketing, finance, and planning, and tie our own compensation to your outcomes.
For our people, it means building a workplace where everyone grows. We are a three-time Inc. Best Workplace and 2025 Ad Age Best Place to Work, with unlimited PTO, half-day Fridays year-round, and 200 or more hours of annual training.
For the world around us, it means showing up in the communities where we live and work in New York and Dallas. Through our GoodWorks program we have donated more than $300,000 and 30,000 volunteer hours, including building the January Childcare Center at Genesis Women’s Shelter in Dallas. Learn more about us.
Is January Digital the right agency for my brand, and what does working with them look like?
We are best suited for brands that want a true strategic partner, not a vendor executing campaigns at arm’s length. We embed inside client teams across marketing, finance, merchandising, and planning, working in lockstep to solve real business challenges. With 30% or more of our team coming from brand-side roles, we bring an operator’s mindset to every engagement. Get in touch.