Oh did you think it was July? Thanks to the biggest Prime Day ever, and a deluge of summer sales from Walmart, Target, Best Buy, Nordstrom's and the majority of the industry,…
IN THE NEWS
The latest coverage featuring Team JD
Vying for new shoppers, Bloomingdale’s joins Barbiecore boom
The marketing intensity that surrounded Barbie The Movie has been untraditional as there have been countless brand and influencer partnerships with Mattel to promote the film. Our…
Marketing Briefing: Why the halcyon days of the rock star CMO may be over as the role evolves in a difficult economy
It's hard to shout from the mountaintops when you're digging out of a hole. Where are our CMOs at? And how much does this Digiday article by Kristina Monllos resonate? Kristina spoke…
Does your agency have an AI usage policy yet? Here’s what you need to know
Does your agency have an AI usage policy yet? We do! Our Founder + CEO, Vic Drabicky, shares with The Drum's Sam Bradley how January Digital approaches AI as an agency with our…
Consumers want more of their data private – how should agencies and brands respond?
“Our agency is adopting to modern, post-privacy marketing faster than our competitors and it’s showing. Solving a total business challenge – where the combination of the product, the…
Tuesday Stir
A nod to our efforts around Mental Health Awareness month in May, Adweek's AgencySpy mentions our efforts. "January Digital has a handful of wellness and volunteer programs for Mental…
Thrive Causemetics launches skin-care brand Bigger Than Beauty
Tierney Wilson, head of strategy and consulting at January Digital, called the launch rollout “unique,” compared to other beauty product launches. That’s particularly due to Thrive’s…
Wednesday stir
Work apparel brand Carhartt looks to better connect with millennial and Gen Z trade workers, so it enlisted January Digital and Snapchat for Business to utilize Snap’s AR lenses.…
Change, Agility and the Power of Connection
On International Women's Day and every day, we champion, advocate for and invest in the remarkable women leading this industry. The team at WWD featured women leading the fashion,…
Beyond the red carpet: How beauty brands are leveraging the entertainment industry
From Fenty Beauty at the Super Bowl to Pat McGrath Labs and Birdgerton, this is a deeply insightful article on how beauty brands are leveraging entertainment in new ways. Top beauty…