Recent News
From Fenty Beauty at the Super Bowl to Pat McGrath Labs and Birdgerton, this is a deeply insightful article on how beauty brands are leveraging entertainment in new ways. Top beauty expert and…
Why is Amazon gaining traction in advertising? Media Mix Diversification. "When times are tight and advertisers want things that are more cost effective, people will go for Amazon. Advertisers…
"Budget" doesn't have to be a "dirty" word. Our Founder + CEO Vic Drabicky, shares how brands and retailers should strategically tackle budget constraints with Kelsey Sutton at Morning Brew.