While all traditional digital marketing agencies are unique in their own way, as a whole they face a similar set of challenges, a major one being the ongoing struggle with conversion…
What to Expect from the Impact of Augmented Reality
Posted by | June 27, 2019
Advancements in online marketing are leading internet shoppers to look for a more personal way to interact with merchandise, and brands are looking for the next big thing. Augmented…
The Foundation of a High Growth Marketing Strategy
Posted by | June 12, 2019
As technology continues to evolve, so does the role of marketing. Overcomplicated roles have transformed marketers from brand stewards into growth managers, challenged with a fast pace…
January Digital Promotes Megan Jones to VP of Marketing, Partner Highlighting Company Commitment to Growth and Diversity
Posted by | June 5, 2019
NEW YORK, June 5, 2019 /PRNewswire/ -- January Digital announced today the promotion of Megan Jones to a newly created role, Vice President of Marketing, Partner. The role, which was…
Ad Automation Doesn’t Have to Kill Your Business Strategy
Posted by | May 29, 2019
As digital advertisers, we know it’s only a matter of time until executional work is completely automated. Google and Facebook are continuing to invest in systems and products that…
Tips For Running A Successful YouTube Campaign
Posted by | May 14, 2019
This week at Google Marketing Live, YouTube announced a new editing tool for advertisers called Bumper Machine , which automatically optimizes YouTube video content by breaking video…
Digiday Retail Summit Review
Posted by | May 7, 2019
Last week, we met alongside leading retailers such as Allbirds, Mackenzie-Childs, and State Bags in Austin for the Digiday retail conference. Alongside some of our clients, we gathered…
Maximizing Business Potential Through Visual-Based Search Results
Posted by | May 2, 2019
As search has evolved into a more visual experience that surpasses Search Engine Result Pages (SERPs) lined with paid and organic text ads, users now have an expectation of visual…
Five Steps to Getting Ahead in Voice Search
Posted by | April 17, 2019
Voice search has exploded in recent years, and it’s here to stay. At least 20% of all mobile searches on Google in 2018 came from voice searches, while smart speaker sales, which drive…